“50 years of knitting, and the desire to create quality.”
Honestly, I am not too old for the metaverse, and to be honest, no one is; because in the metaverse we are all what we would like to be, with no age limits and no appearance limits. I live it every day on INSAGRAM, where now everyone, even the supersonic model of the new media…
The theme of hybridization, the combination of alternative and different fibers in order to obtain yarns that are characterized by innovative fancy effects, bulkiness, lightness, opacity or sheens, in an increasing element of experimentation. Without forgetting how well-designed blends influence the “hand” of the product, its workability, the total quality and the comfort to wear.…
Changing state, evolving, tackling change head on. But also transforming and creating new life through recycling and reuse. A story about dynamism and movement, the ability to transform and renew, far removed from fear and uncertainty. Photo and concept by Elisabetta Scarpini
Waste reduction, technological investment, recovery and recycling are the key words in the production of sustainable supply chains. And consumers can also make an important contribution through their purchasing choices. The thunderstorms that hit several Italian regions towards the end of summer, often violent due to the tropicalization of the climate, are by no means…
Warm, comfortable cocoons: maxi dresses for winter reminiscent of nests for sheltering from the cold. Some are dabbling with pale colours (like Sportmax, Issey Miyake, Altuzarra), others are playing with tears and irregularities (like N°21 and Acne Studios). Some are going for minimalism (Jil Sander, Bally) while others are exploring colours, shapes and appliqués (Chloé,…
Yarns experiment new applications which until yesterday were unthinkable. Thanks to the integration of new materials and with the support of 3D and multilayers knitting techniques, yarns become protagonist of the development of medical knits. The trend clearly emerged also during the latest edition of Techtextil in Frankfurt. It enhanced the increased interest of the…
Sleeveless yet packed with imagination and shapes: from minimal to ironic, oversize to structured with zips and buttons. For next winter, designers from Prada to Stella McCartney are focusing on the gilet as a key piece, offering it with plunging necklines, exaggerated collars and drop shoulders. Concept and story by Superzoom Marco Rambaldi Tory Burch…
The excellence of the fashion chain indicates aggregation as the key to change. More than three hundred professionals from the fashion industry gathered on the 9th of June in Florence. A varied audience, made up of representatives from different brands – Armani, Burberry, Brunello Cucinelli, Dainese, Ferragamo, Hugo Boss, Kering, Luisa Spagnoli, LVMH, Max Mara,…
The evolution and the innovation in the yarns sector and in the subsequent production processes cannot still exclude completely the use of some chemical products which are potentially harmful for the human being and for the environment. Monitoring and reducing the negative effects is essential to guarantee a safe working place, promoting the wellbeing of…
